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Wu Weijian, the Market Manager of Hebei region of Higer bus showed that Higer Bus sold 317 buses with the sales of almost 100 million yuan (about 14.65 million USD) to successfully realize the annual sales objective in Hebei market in 2009. He said confidently that "Our sales objective is to break 100 million yuan (about 14.65 million USD) in Hebei market." He expressed that "We will make effort to complete 50% of the due objective in the first half of 2010 in order to achieve the goal and then we will possibly break 17.6 million USD in Hebei".
"Three Steps for Market in 2010"
Market Layout:
To consolidate the mature market with steady development; to remain the growing-up market with the double sales; to open the rising market with the most potential.
Value Added Service:
To offer safe operation and management training; to continuously proceed with the vehicles checking activities at certain time; to enhance market competitiveness through improved service quality.
Brand Influence:
As one of the China 500 most valuable brands, Higer bus is the famous Chinese brand with the value worth of around one billion USD, which undoubtedly sets up the good foundation for the area marketing capability.
The market staff of Higer Bus in Hebei indicated that, "It is the proper price, high quality and good reputation that really move the customers." It is expected of the performance of Higer Bus with these three important guarantees and the confidence of the excellent team in Hebei bus market in 2010.