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The 2013 International Bus Show in southern hemisphere had its grand opening in Sydney Olympic Park at ten o’clock (Sydney Time) on 25th Sept, to had been the largest show held in local so far and had attracted tremendous attention from the bus manufactures, agents and parts suppliers abroad to attend this two-day show, including the four top ranked traditional Europe brands Volvo, Benz, Scania and MAN which stand for the highest bus workmanship and technology in the world. Tradition Asian brand Hino motors in Japan and other China bus manufactures also made their acquaintance.
Bonluck 18-meter City Star Arctic -JXK6180
Bonluck, and its Australia exclusive agent, Bus and Coach Sales Australasia (BCSA) brought 5 brilliant bus models which covered nearly all the local customer requirements and market demands to the show. Senator 8(JXK6880), small coach for touring and airports. Senator 10(JXK6105) & Senator 12(JXK6127) for schools, communities, small and medium-sized enterprises. President 2, a luxury model for large travel agencies. The 18m City Star Arctic (JXK6180) for bus rapid transit. Differed from other bus models displayed, Bonluck has already sold the five models to well-known Australia vehicle operators relying on its sound reputation and excellent sales ability.
Bonluck 12-meter Senator -JXK6127
In the five models exhibited, the eye-catching special Arctic bus was a new breakthrough after the cooperation of Bonluck and BCSA. The director of the municipal bus corporation in Brisbane where is the third largest city in Australia, indicated that the special bus had a trial run in the city and worked excellently. Being a government-sponsored programme, city bus needs always the most stringent requirements and the succeed sales of Bonluck bus here says the product quality itself. There are 600 city buses demanded replacing per year in Australia. Europe Volvo is the only capable enterprise to export qualified vehicles to this market before the show up of Bonluck, who has made a time honored commitment and initiated a recombination of the product and requirements in this area. Bonluck’s success also promotes the position of the China products in Australia market.
On one hand, this bus show had created a new ascending space and platform for BLK brand and established a solid foundation for subsequent broader development; on the other hand, for direct economic benefits, BLK obtained contracts for more than 50 units by the chance of Sydney bus show while overall sales will exceed $10 million.
Plant of Bonluck"s local partner BCSA
Australia, as a representative of both economy and bus industry developed country, has an iconic demonstration effect for our products in other overseas markets. The success of the Australian market plays a positive guiding role for the other overseas markets development. Since 2006, BLK gradually broadened 27 (areas) overseas markets, in which gallop across six continents. Especially in 2012-2013, we successfully developed the Central America market, represented by Costa Rica and the Middle East market, represented by the United Arab Emirates. Stable quality and competitive products make the buses have excellent performance in the promotion process. Not only the product"s market growth rate reached 200%, BLK also set up sales bases and service network with partners successfully, which laid a good foundation for our subsequent products distribution. Based on the high standard, high demand of the high-end market development program, BLK will radiate related areas, avoid simple pricing, and find its own marketing direction and areas in the increasingly severe market competition.
