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: As the leading enterprise of China bus industry, King Long continues to developing itself by attending different overseas automotive exhibitions at a harvesting October. Thus, King Long laid a solid foundation for extension of overseas markets by establishing its brand with good reputation.
Highly praised at British Birmingham automotive exhibition
From Oct.2nd to 3rd, yearly COACH&BUSLIVE was held in Birmingham Convention & Exhibition Center of Britain, where King Long brought 6 kinds of high cost-effective products and competed with European renowned bus manufacturers by its national bus image. It is the six time for King Long to attend this automotive exhibition in Birmingham. Two kinds of King Long suburban and travel buses of 12m are widely praised and approved by all customers at their debut.
Highly praised at British Birmingham automotive exhibition
At the exhibition, Chinoiserie of King Long exhibition area attracted lots of audience. Dealers also held a China-style unveiling ceremony for bus newly launched through oriental celebrating activities of Barongsai, stilts and Chinese food tasting. These two buses mentioned above got approval of customers by virtue of beautiful appearance and outstanding cost-performance, and enriched production lines of King Long in Britain. So far, nine kinds of King Long are sold in Britain covering almost all the series of medium or large travel bus, transit bus and school bus. Besides, King Long brought other four kinds of bus sold in Britain to the exhibition.
Since firstly into British market in 2005, King Long keeps endeavoring strengthening its basis and extending market shares. Introducing and developing positively bus classifications suitable to British market, King Long gets relevant EU and local approval for these buses. With eight-year hard work, King Long has already built its good reputation among travel companies and dealers in Britain. In this exhibition, quite a few present customers introduced their cooperation with King Long and driving experience to customers coming from various places of Britain. They spoke highly of King Long quality bus, timely after-service and reasonable supple of accessories.
Unexpectedly, King Long gets much more response from the exhibition and a large number of potential orders. At the closing conference, dealers showed their strong support to King Long in British market. They would keep attending lots of media promotion as always and enhance King Long brand promotion in Britain. With more confidence to extend sales, they could get ready for all challenges.
Praised at Australian Sydney Automotive Exhibition
From Sep.25th to 26th of 2013, biennial Australian Sydney Bus Exhibition was held grandly in Dome and Halls of Sydney Olympics Park with BUSNSW as its sponsor. As one of the most influential bus industry pageants in the Australia regions including New Zealand, vehicle and parts manufacturers and dealers from all over the world were attracted to this exhibition. Two exquisite buses of King Long brought to this exhibition were praised highly by the guest companies.
Praised at Australian Sydney Automotive Exhibition
These two buses of King Long are respectively 12m school bus XMQ6120AS and 10m bus XMQ6102K, of which the former one is the brand new bus launched in 2013. Adhering to experienced design of high-end bus, this bus is developed catering to local demanding of Australia equipped with advanced electrophoretic and full load technologies, mature and high-end power chain, optimized framework structure and smooth appearance. With the most comfortable driving and seating experience, this bus is firstly launched in Melbourne automotive exhibition in this July and gets lots of attention. In the following tour exhibition, this bus keeps getting approval and praise together with lots of orders in only two months.
King Long dealers in Australia are full of confidence about promising future of King Long there. Since entering Australian market in 2007, King Long improves its product based on stable operational strategy. By now it has already established quality and competitive comprehensive production line as well as service network. Thus, it gains a good reputation and brand image in Australian market.
Gaining focus at Iraq Erbil International Exhibition
From Sep.23th to 26th, King Long attended the 9th Iraq Erbil International Exhibition as the only one exhibitor group of Chinese bus manufacturer. The main purpose to this exhibition is to further brand influence of King Long in Iraq, find the right dealer and enhance sales of overseas performance.
This exhibition is the largest general exhibition in Iraq covering all economic fields, including information communication technology, automobile, and consumer electronics. Iraq Ministry of Electricity, Ministry of Energy, Ministry of Commerce and IFP Group jointly held this exhibition. For nine years it is paid much attention by numerous western commercial and trading investment fields. Over 750 western exhibitors attend this exhibition every year, including the United States, France, the United Kingdom and Italy. In addition, giants from Kurdistan region attended this exhibition which attracted lots of media.
Gaining focus at Iraq Erbil International Exhibition
Recently, light bus dealers of King Long in Iraq perform well in the local market. People keep to the exhibition area of King Long for an inquiry such as terminal consumers and enterprises. Dealers of other brand vehicle also come to the King Long area including famous brands of Europe.
In the past years, Kurdistan region located in the north of Iraq attracts lots of investment from international commerce owing its stable and safe environment. Thus, it is called “Another Iraq”. For now demanding for large bus there is not that big but with huge confidence of industries. To extend the influence, King Long would further local market in Kurdistan region as soon as possible and lay a good brand basis for following marketing.
What’s more, according to overseas marketing staff of King Long, King Long would attend 2013 Bus World Krotrijk in Belgium Kortrijk Exhibition Center to win much more YES for China bus.