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Zhongtong has just got 96-bus order of Peru which keeps the consecutive good news in the overseas market.
These 96 buses are the first tender order of Peru in 2013. This project is started since the beginning of 2013. Through previous tendering, process track and competition among major manufacturers, Zhongtong won the bidding of buses finally.
Since 2006, Zhongtong has already exported 200 buses to Peru market. For these years, excellent quality and considerate service of Zhongtong Bus made local customers praised, which acted as the major reason of Zhongtong Bus winning the order. For now, buses of this order are in the process of production, which are to be completed in December and delivered to customers in February of 2014.
Good performance of Zhongtong Bus in overseas market benefits from strategic guidance of high aiming. Back to 2003, Zhongtong Bus established overseas marketing companies to become one of the earliest manufacturers developing international markets. In 2005, Zhongtong made up a strategy developing international market, which made itself become one of the earliest enterprises. With this strategy, Zhongtong enhanced its support in developing and manufacturing process, market development and after-sale service. Overseas sales of Zhongtong from 2003 to 2008 increased at the rate of 100% each year and were at climax in 2008.
Influenced by European debt crisis in 2012, the global integrated economy in 2013 is still depressed. Consecutive appreciation of CNY gradually decreases advantage of exporting for China, including bus industry. However, Zhongtong Bus did not slow its developing process of international market under such severe environment and kept enhancing development by timely adjustment of sales strategy, clarifying key markets. Through developing key markets and changing developing strategies in different markets, Zhongtong increased its parts storage and stations in key markets as well as dealers in East Africa, South America and East of Europe to make its exporting sales back to the level of 2011. Since 2013, Zhongtong Bus has won orders of Saudi Arabia, Morocco, Chile, Algeria, Russia, Singapore and Thailand. Zhongtong achieves its consecutive development in international market. Overseas market became one of troika driving the increase of Zhongtong bus sales revenue gradually.