Cartoon Image "Little Golden Elephant" to Endorse Golden Dragon School Bus

On Jun. 10, Xiamen-based bus maker Golden Dragon brought the "little golden elephant", the company"s cartoon image, which acts as the celebrity endorsement, to school to promote the safe bus-driving knowledge among the students. The event was co-organized by Xiamen Golden Dragon Bus Co., Ltd., Xiamen Firefighting Branch Huli Sub-branch Ronghua Team and Xiamen Tian"an Elementary School.

The "little golden elephant", with big ears, long nose, was dressed in yellow clothes and red vest. When appearing at the primary school, it immediately became the focus of the the attention from all students. As the little golden elephant is quite cute and gives people a sense of security,which best show the major features of Golden Dragon school buses. 

During the event, the "little golden elephant" had some interactive activities with over 1,000 primary school students, who also have the opportunity to take a closer look at the cool school bus and new type of firefighting truck made by Golden Dragon. Lai Zhiyi, the Sales Manager of the bus maker, on behalf of Golden Dragon, also donated 1,200 copies of "little golden elephant" Children Safety Handbook to the school. Using children friendly cartoon images and story-telling format, the handbook is greatly helpful to spread the safety knowledge and instruct the little children how to protect themselves from daily dangers.