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Four years ago in 2010 G-bos intelligence bus by Higer made its debut, thus started the era of telematics application in Chinese bus industry. Now Higer formally releases its “cloud strategy”, which once again perfectly demonstrates the possibility of cross-field cooperation integrating IT Internet with the traditional buses in a deep level. Jumping out of the traditional vehicle-manufacturing path, Higer starts to promote the application of mobile internet with the slogan of “attracting new customers for our customers”. Like a huge stone thrown into water, Higer’s “cloud strategy” stirs up a pond of dead water in the present bus industry.
“Industry 4.0” and Higer’s “Cloud Strategy”
Currently the worldwide information technology, which deeply integrating the information industry and the tradition fields, has stepped into a new phase. Some renowned traditional manufacturers, including the world-leading manufacturing industries in German, have been looking for new opportunities. In 2013 German government initiated “industry 4.0” strategy, which is the forth phase after the mechanization, the electrification, the information technology. It aims at building a highly individualized and digitalized manufacturing model of products as well as services with great flexibilities. The process of creating new values has been changing and the division of the industry chain has been restructuring.
Could Bus with Free Wi-Fi
Higer’s “cloud strategy” happens to agree with this trend completely. The advantages of the traditional bus manufacturing lie in its excellent products with good performances and all the manufacturing enterprises have been enhancing these advantages by continuously improving the design and technology. However, the room and the speed for this improvement are quite limited. The combination of information technology and the traditional manufacturing industries brings about the possibility of raising the speed and expanding the room for this improvement. The meaning and value of the sophisticated bus manufacturers for the customers lies in that they could provide an excellent product with a growing profit instead of a manufacturing tool in the traditional way. With the access to the mobile internet, Higer opened another new profitable door that is different from the traditional bus enterprises. By stepping out of the traditional bus manufacturing, it has enhanced the commercial value of bus manufacturing in the information age.