On January 12, the 20th Yutong Public Day was held, attracting over 60 medium- and top-level managerial staff from Henan province. Themed with “Innovative Management”, the event was held to share developmental experiences with all participants.
Since 2007, Yutong Public Day has been held for ten years. Through such an event, the company aims to share its development stories with the public and help more indigenous enterprises realize sound and fast growth.
1.Build systematic social welfare platform
Since 1990s, Yutong has been involved in a number of social welfare programs. How to assume more social responsibilities and give its profits back to the public has been a big concern for Yutong. In recent years, the bus maker has gradually built three major social welfare platforms, namely “Yutong Care Program”, “Yutong Wing Plan” and “Yutong Public Day”.
The first and foremost is “Yutong Care Program”. On November 6, Yutong staff traveled over 200 kilometers and came to the house of Lu Xicai, a veteran in Henan province, to celebrate his 109th birthday. On July 7, 2015, Yutong officially launched a program to pay respect to all veterans in Henan province. So far, the company has donated 23 million RMB and provided daily necessities for over 1,000 veterans in Henan province. In addition, through “Finding Heroes” program, a number of unsung heroes, like Li Wenxiang, Ren Qinghe, Di Huimin, and Qiu Xinhui became known to the public.
“Yutong Wing Plan” aims to help those poverty-stricken students realize their dream for education. Through holding a number of activities, such as summer camps, financial aids for school kids, Yutong has helped a number of students broaden their horizons, strengthened their friendship and steeled their wills to succeed.
On the back of Yutong Public Day, it has been able to share its managerial experience and development experience with indigenous enterprises, especially those small- and medium-sized enterprises (SMEs).
2.Persevere in doing good to the general public
Yutong has always been committed to helping those disadvantaged and those in need. For the past twelve years, when China’s Double Ninth Festival is approaching, the company would visit the old in the senior citizen’s home, sending rise and edible oil to them and taking them out to enjoy beautiful scenery. Every winter, the company’s staff will also send winter clothes and other goods to those poor people and veterans. Thanks to Yutong Wing Plan, over 1,300 students went to colleges and universities. Through Yutong Public Day program, over 1,300 managerial staff have benefits immensely. In addition, the company has donated 9.44 million RMB to disaster-stricken areas and invested over 91.20 million RMB in building public transport networks and cultural programs.
So far, Yutong has donated over 158 million RMB worth of materials to the public and helped over 70,000 people. At the 8th China Enterprises Social Responsibility Annual Meeting held by South China Weekly, Yutong was awarded China’s Most Socially Responsible Enterprise in 2015. Apart from that, Yutong has won a number of honors for its contributions to a variety of social welfare programs, including 2007 Moving China Top Ten Vehicle Manufacturers, 2010 Social Responsibility Special Award, 2010 Loving Enterprise Special Award, 2010 Zhengzhou Charity Day Outstanding Contribution Award, 2011 Zhengzhou Charity Award, Zhengzhou Red-Cross Advanced Unit from 2011 to 2013.
